SkiStar Living aims to develop, package and sell attractive accommodation solutions at SkiStar’s destinations.
Development Projects within SkiStar Living
SkiStar Living aims to develop, package and sell attractive accommodation solutions at SkiStar’s destinations. This involves SkiStar Living working with Group management and the management of each destination to develop and refine the destinations’ areas with both modern sleeping accommodation and infrastructure, to support SkiStar’s core operations in the short and long term and help boost profitability. SkiStar Living will also offer a market-specific range of ownership alternatives for accommodation at SkiStar’s destinations and provide services for existing and potential cabin and timeshare owners, to encourage loyal owners and a high occupancy rate. At all destinations, identifying future development projects is an ongoing process. These projects require capital and can either be carried out by SkiStar or in cooperation with other partners. To follow is a more detailed description of the Group’s current development projects within exploitation.
In Sälen, SkiStar owns large land development areas. Several significant master and local development plans are under way, for implementation over the next few years. Essentially, they involve consolidating central facilities at each of the Sälen destinations. This is to meet demand for ski-in, ski-out accommodation. These plans will facilitate the creation of just over 7,000 new beds. In Hundfjället, the construction of a hotel under the name SkiStar Lodge Hundfjället has been under way since spring 2019. The building comprises almost 18,600 square metres GFA, including 1,500 square metres of underground parking. In addition to a ski shop, the hotel building will also include a restaurant, a lounge bar and 805 beds allocated across 153 rooms/apartments. SkiStar Lodge Hundfjället will be ready to welcome guests in time for the 2021/22 winter season.
In Tandådalen, stage three of Solbacken was completed during the financial year. This stage consisted of two major buildings containing 418 beds distributed across 39 apartments. In addition to the accommodation, gym and laundry room, the buildings will also house a modern ICA Nära supermarket. Stages four and five of Solbacken are under construction. Stage four will be completed before the 2020/21 season and stage five during summer 2021. In total, these two stages contain 440 beds distributed across 74 apartments. In Lindvallen, a shopping and activity area is being completed. The area contains three development rights totalling 10,000 sq m. The first to open will be ICA Supermarket in November 2020. Construction of an activity centre is planned before summer 2021.
The planning phase for construction of SkiStar Lodge Åre as well as new lifts is under way. The project involves around 155 apartments/hotel rooms with around 750 beds for commercial use. The building will also contain a restaurant, spa, conference facilities, shops and an underground parking garage. Åre Sadeln, the popular area in Åre Björnen, will continue to be developed in additional stages. The project is owned 50/50 with Peab Bostad AB and will be carried out in seven stages, providing about 1,000 beds. Stages 5 and 6 are in production, with a total of 48 apartments, which will be ready for occupancy in autumn 2021. The building permit application for the final stage will be submitted this autumn. Sales will provisionally commence in December. There are also plans to build a restaurant, a warming cabin and a few commercial apartments directly connected to Sadeln’s skiing area.
In Vemdalen, there is still significant activity among external investors regarding the construction of commercial beds. New accommodation property is being built for commercial and private use in all three areas: Vemdalsskalet, Björnrike and Klövsjö. The largest development is taking place in Skalet’s square and in the skiing area next to the children’s area, both situated in Vemdalsskalet. In Björnrike, SkiStar is a minority owner in a development project encompassing Björnrike’s new plaza. Plans are under way there for a building containing a bakery and café, as well as a few commercial apartments for the 2021/22 season. In Vemdalsskalet, work is under way on a local development plan relating to land owned by SkiStar for future housing. SkiStar also owns land for which there is already a local development plan in Vemdalsskalet, which has scope for approximately 20 apartments, in Klövsjö for roughly 20 apartments and in Björnrike for roughly 160 apartments and stores.
Fjellnest Hemsedal is a housing project encompassing a total of 169 apartments close to the ski resort’s popular children’s area. Sales in the first stage involving some 69 apartments were due to restart in the week beginning 28 September 2020. Sales came to a halt due to the coronavirus pandemic. Construction is planned to start in spring 2021.
In Trysil, work has begun on the construction of 28 new apartments at Aasgard Fjelltun. The project, which is co-owned with Fageråsen Fritid AS and in which SkiStar has an 85-percent holding, will mean the addition of around 200 new beds. Aasgard Fjelltun has so far sold and delivered 12 apartments. The remaining 16 apartments will be delivered in the first quarter of 2021. All have been sold. Planning is under way for around 40 apartments in Trysil Suiter.